Who are the masterclasses for?
Brand team members, digital leads, medical signatories… anyone working in the pharmaceutical sector who wants to improve their information, services or support for patients.
What do the workshops cover?
Patient support, provided verbally, in print or digitally has become a cornerstone for “beyond the pill” approaches. But evidence shows most support is not designed to be accessible to the diverse patient population it intends to serve.
The workshops will introduce you to why understanding a patient’s health literacy level is crucial to creating effective patient support.
We’ll look at accessible information design and how you can start to reframe what good looks like for your 2018 patient support programmes.
How many can attend?
We are running these masterclasses for small groups of 6-8 people.
When are the masterclasses running?
5 workshops throughout February 2018.
Where are the masterclasses?
Your office (UK only). You will need to book a suitable meeting room for attendees. (If you work at a regional/global level please get in touch to discuss how we can support you.)
How long are they?
90 mins. The workshops work well as informal lunch and learn type sessions.
What do they cost
Free (for a limited time!)